About the Author

Peter Kent is an e-commerce consultant who specializes in search-engine optimization (SEO). He has provided consulting services to hundreds of companies large and small, including Amazon, Zillow, Avvo, Lonely Planet, and TowerRecords.com. He has worked online since 1984, written about the Internet since 1993, and authored almost 50 books (including dozens of Internet-related books) and hundreds of periodical articles and columns.

Dedication

For Chris. We miss you terribly.

Author’s Acknowledgments

I’d like to thank all my clients, who have given me an opportunity to play with search-engine optimization in a wide variety of businesses. I’d also like to thank Amy Fandrei, my Acquisitions Editor, and my editor, Pat O’Brien, for making the process quick and easy. And, of course, the multitude of Wiley staff involved in editing, proofreading, and laying out the book.

Publisher’s Acknowledgments

Project Manager: Pat O’Brien

Technical Editor: Tyler LeCompte

Sr. Editorial Assistant: Cherie Case

Production Editor: Kumar Chellappan

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