Chapter 31. Tones, rhythms, and volumes

What is it about certain voices that make them such a pleasure to listen to? There is the emotional quality, the joy and happiness they express. There is a tone that can vary from warm and sensual to exciting and wonderful. There is a rhythm, or speed of delivery, that accelerates, slows down, or stretches to hold our interest.

The Sales Ambassador is an actor. The boutique is his stage. The verbal exchanges with his customer are his "lines." One of the key aspects of an actor's craft is how he develops the character of his voice. In the same performance, he may need to laugh, cry, express anger, fall in love, scream, and whisper. Each change in emotion requires different tones, rhythms, and volumes.

Sales Ambassadors do many things to improve their voices, such as speaking in a warm tone rather than mumbling or using an inappropriate tone. The very act of smiling while speaking also gives a pleasant aspect to your voice.

Sales Ambassadors know it requires a conscious effort on their part to improve, especially in the beginning. They study and practice in order to have a better vocal quality. These "rehearsals" can also use the "scripts" of key words and phrases taken from everyday sales situations.

Develop the pleasant qualities in the sound of your voice.

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