Copyright

Copyright problems are not just caused by people on the Internet stealing your company information. Your own staff or even management team can cross the line, as you learned in the case study at the beginning of this chapter.

To monitor your articles and blog posts for copyright infringement, you start with monitoring for online mentions of your company name. As we have already discussed, the basic free service provided by Google Alerts lets you do this. To get more granular, you have to monitor for particular titles of articles and posts to discover if your material may have been stolen. You can also use plagiarism-checking software to look for lifted material online. Services can scan the Internet for similar material and notify you. ...

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