About the Author
Roger Dawson was born in England, migrated to California in 1962, and became a United States citizen 10 years later. Formerly the president of one of California’s largest real estate companies, he became a full-time author and professional speaker in 1982.
His Nightingale-Conant cassette program, Secrets of Power Negotiating, is the largest-selling business cassette audio program ever published. Several of his books have been main selections of major book clubs. He is the founder of The Power Negotiating Institute, a California-based organization.
Companies and associations throughout North America call on him for his expertise in negotiation, persuasion, and decision-making.
He was inducted into the Speaker Hall of Fame in ...

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