10.2. The Extra Credit Continuum

Extra credit in SEO doesn't require as much soul-searching and premeditation as slacking. Usually extra credit is just a natural extension of what you're already doing with your site. SEO encompasses a wide variety of disciplines and activities, from creative writing to coding. You may just discover one aspect of it that grips you and run with it.

But, if you're extremely gung ho on SEO extra credit, we will wave this yellow flag:

NOTE

Pearl of Wisdom: Don't go so deep in any one area of SEO that you ignore everything else.

If you're going full bore on the technology side of SEO, make sure it's balanced out with a fully developed approach to optimizing text, too. We've said it before: A holistic approach is ...

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