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Scenario Planning in Organizations by Thomas J. Chermack

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12Initiating Your First Scenario Project

Many scenario projects are glorified brainstorming sessions with little connection to critical organization inputs and outputs. The most difficult yet most compelling use of scenarios will connect innovative thinking to everyday work. Participants should approach their work differently as a result of working on scenario projects. Sustaining these changes requires attention to detail, accountability, and general management skills—and, leadership is really management done well (Mintzberg, 2009).

Stressing the importance of up-front analysis and project assessment adds considerably to the robustness of a scenario project. Most currently available methods do not require these analysis and assessment components, ...

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