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Sams Teach Yourself Facebook in 10 Minutes by Sherry Kinkoph Gunter

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Lesson 13. The Professional Side of Facebook: Pages

In this lesson, you learn how to promote a business, brand, or public figure using Facebook Pages. You’ll learn the differences between regular profile pages, groups, and specialty Pages. You’ll also learn how to subscribe to Pages, create your own Page, and manage it as its administrator.

Understanding Facebook Pages

If you represent a company, organization, or professional group of some kind, you can create a presence on Facebook. Unlike individual profile pages, however, you need to create a special page—one that starts with a capital P. Facebook Pages are designed specifically for professional use and are completely separate from profile pages. A Page is a great way for fans to find you ...

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