Workshop

Semi-Roasted, Inc., has a marketing department, which is run by Jackie Grand. Jackie is excited that David has closed The Coffee House because it is one of her favorite local restaurants. Jackie makes a point to introduce herself to Janice Fiddlehead the next time she is in the restaurant. As they are talking, Jackie mentions that she is looking for a few new case studies for some of the marketing efforts she is working on. Janice jumps at the chance for some free advertising and volunteers to be written up as a case study for Semi-Roasted, Inc. Janice creates a new marketing campaign called Case Studies and defines a number of specific activities associated with this campaign. These activities include sorting and finding a list of happy ...

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