In this lesson, you learn how to participate on LinkedIn groups, manage your groups, and create your own group.
LinkedIn groups offer a way for like-minded individuals to share and discuss relevant topics related to the focus of the group. With LinkedIn groups, you can network and share ideas with industry peers, discover job leads and recruit quality talent, promote your career or business, and learn about a wide range of professional topics.
Remember, to maximize the publicity potential of LinkedIn groups, focus on visibility and sharing your expertise rather than overt sales or advertising.
LinkedIn groups take many forms. There are groups for alumni, associations, ...