Part II

Keeping Track of Customer Relationships

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webextras.eps For more on the relationship part of Customer Relationship Management (CRM), go to www.dummies.com/extras/salesforcedotcom.

In this part …

  • Find out how to manage your customer data.
  • Learn how to log all activity with customers to ensure a complete perspective.
  • Understand what Chatter is and how your sales, marketing, and customer service organizations can benefit from it.
  • Discover configuration changes you can make to custom-tailor Salesforce to work for your business.

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