Salesforce.com® For Dummies®

Authors' Acknowledgments

Thanks to the many individuals that came together to make this third edition a reality. Some people think it's a cinch writing a book, but they're wrong, especially when it comes to writing about an on-demand application. It takes a team of of3 cial and unof3 cial participants, some of whom we'd like to thank below.

First and foremost, thanks to our editors at Wiley: Bob Woerner for being the shining example of one who always see the glass as half full; Pat O'Brien for his quiet fortitude in making this book a reality; Matt Kaufman for his eagle eyes and keeping us on our toes, and Kevin Broccoli for proofing.

We'd be telling a bald-faced lie if we said we could write this without any help from our friends at salesforce.com. Behind the application and the company is a set of incredibly intelligent and dedicated people who have provided us with both knowledge and support prior to and during this book. Elay Cohen, Carolyn Dismuke, Jessica Held, Jane Hynes, Elizabeth Pinkham, Jeanine Thorpe, and Andrea Wildt are just a few of the many individuals who went above and beyond the call of duty to provide additional customer and product insights and help break logjams along the way.

Finally, we'd like to thank our various friends for their feedback and support this third time around. Your willing ear, sense of humor, and overall wit inspired our occasional forays into standup comedy in the book. VP, VC, TBJ, MK, and salesforce.com friends and alumni (you know who you ...