Sales Scripts that Sell, Second Edition

Getting By the Secretary

The “Prospect Would Want to Know” Script Take command! This is [your name]. May I speak with [Mr./Ms. Prospect]. I’m calling because I’m sure [Mr./Ms. Prospect] would want to know how our [your product/service] can benefit [the company you’re talking to]. The “You’d Be Helping” Script Say politely but firmly: This is [your name]. May I ask your name? The [your product/service] we want to share has worked very well in companies like [the company you’re talking to]. I really think you’d be helping your company if you let me demonstrate for [Mr./Ms. Prospect] the kinds of benefits to be derived from using it. The calendar indicates that a good time for us to meet is [day] at [time], or would [another day/time] be better ...