Customer
Even when they don’t yet know it, customers want something better, and your desire to delight customers will drive you to invent on their behalf. No customer ever asked Amazon to create the Prime membership program, but it sure turns out they wanted it, and I could give you many such examples.
—Jeff Bezos
Customers are the ultimate buyer of every Solution. They are an integral part of the Lean-Agile development process and Value Stream and have specific responsibilities in SAFe.
Whether internal or external, customers are increasingly demanding. They have choices. They expect solutions to work well and to solve their current needs. They ...
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