Chapter 19Battle is the most magnificent competition in which a human being can indulge. It brings out all that is best; it removes all that is base.

The following statement will not be surprising to anyone who has met me: at Kodak, I had a team of attorneys following me around—not to close any big deals I might make, but to protect the company from the things I might say or do. I was their job security. And at no time in my tenure at Kodak did I have more attorneys following me around than when we started a battle with “Big Ink.”

I’m still not allowed to name our main target. (Let’s just say its initials are HP.) This company alone was making $9 billion a year in profit off its ink. $9 billion! Not the printers, the ink. It probably lost money ...

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