About the SnapTag
Snap this tag to interact with me at every chapter! Running the Gauntlet is about driving change in your organization. I chose to add mobile activation to this book to avail myself of the transformative opportunity to connect with you, the reader, as well as to support what we feel are important concepts and practices for any company out there, connecting with the people who buy, use, and evangelize products and services—yours and ours.
SnapTags are found at the beginning of each chapter. The SnapTags offer a direct link to related video content explaining the core concepts featured in each chapter.
There are two options for activating the SnapTag:
1. Snap and send: Take a photo of the SnapTag and send it via picture message ...
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