Chapter 48. Cut the Crap—Prioritize

 

“We wants it. We needs it. Must have the precious!”

 
 --Gollum (Andy Serkis) in Lord of the Rings: The Two Towers

Gollum knew the value of prioritizing. He knew what he wanted—to the exclusion of everything else. Now there’s a dedicated creature for you.

I used to work for a manager who was fond of asking who we worked for. If we said ourselves, he shook his head. If we said him, he shook his head. If we said the directors, he shook his head. And on and on. The only answer, he said, was the shareholders. And the only reason we worked, he said, was for the profit. Everything else was padding. Fair enough. We do work for the shareholders—whoever they might be. It might be yourself if you are a one-person band. They ...

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