RULE 49
Shop for quality, not price
I have to admit my wife taught me this one, for which I am eternally in her debt. To me it seemed a natural thing to shop for price. Perhaps this is what chaps do. I would work out what I wanted and then go and buy the cheapest items I could and feel really pleased with myself for saving money. And then I was always dissatisfied with what I had. Stuff broke or didn’t work or wore out quickly or looked shoddy after a very short time. I was living in a mess – and a cheap one at that. What I needed to learn was the art of quality shopping.
Basically:
- Accept only the very best – second best is not for you, ever.
- If you can’t afford it, don’t buy it, or wait and save until you can.
- If you have to have it, buy ...
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