Chapter 9. Make it a spectator sport

Getting everyone to watch and telling them what to look for

You can observe a lot by watching.

—LAWRENCE “YOGI” BERRA

One of the most valuable pieces of advice I can give you about usability testing is to do everything you can to get as many people in your organization as possible (stakeholders, managers, developers, designers, editors, writers—even executives) to attend your test sessions in person. Or, in maxim-speak:

image

Why do I think it’s so important to get people there in person? Because, when it comes to usability testing…

Seeing is believing

It’s another one of the things that everyone who’s done a lot ...

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