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Reverse Innovation: Create Far From Home, Win Everywhere by Indra Nooyi, Chris Trimble, Vijay Govindarajan

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Advance Praise for Reverse Innovation

Leaders of Developed-World Multinationals

“Innovation knows no geographic boundaries. This book is a defining work on how we invest and engage the future.”

—William D. Green Executive Chairman Accenture

“The global community is now so networked that innovation can come from just about anywhere and make an impact everywhere.”

—John T. Chambers Chairman and CEO Cisco Systems, Inc.

“Unique and important work, hard-hitting examples, detailed and actionable steps, and clear explanations.”

—Omar Ishrak Chairman and CEO Medtronic, Inc.

“As the world’s economic center of gravity continues to shift—and as new consumers continue to emerge—it’s clear that the logic and business practices that drove yesterday’s success ...

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