Adapting a Eurocentricluxury market to Asian dynamicsand demands
She is not just China’s first high-profile
first lady. A professional singer,
Peng Liyuan is collecting an impressive
number of firsts that go beyond her
public role and illustrate the newfound
confidence of the Asian powerhouse.
Peng began making headlines abroad
as she accompanied her husband,
Chinese president Xi Jinping, on his
first state trips abroad. What
observers noticed as she stepped off the
plane was that she was clothed ...