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Reporting Results by William F. Hosford, David C. van Aken

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4 Oral Presentations

At some point in the career of every scientist and engineer, they will be asked to present their findings to an audience of peers or a group of investors. In both cases, the purpose of the presentation is to sell ideas to the audience. Effective presentations maintain the attention of the audience. This chapter provides some basic guidelines for preparing an effective oral presentation.

Assessing the Audience

In planning an oral presentation, it is important to consider the knowledge level of the audience. Usually there is a wide discrepancy between backgrounds of different people. A talk should begin by telling the audience something they already know and then gradually work up to new material. A speaker should not try to impress ...

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