Reorganize for Resilience

6

Lever 5: Connections

Forging External Links to Stay Focused and Agile

THE FOUR CS we’ve explored so far all will help move a company closer to alignment along a customer axis—a position of resiliency. Using these levers individually and collectively, you can begin to see your enterprise from outside in, rather than through the narrow inside-out perspective of existing silos and other internal power centers. Rather than marching in lockstep with your own products and services, you’ll start all discussions with your customers’ vantage point—moving to their time, not yours. However, companies hoping to unlock top- and bottom-line growth, and the deepest outside-in perspective, must consider the extraordinary potential value to be created through ...