7. Aligning Supply Chains to Meet Life Cycle Customer Demands

Learning Objectives

After completing this chapter, you should be able to

• Describe some of the forecasting methods used in demand planning.

• Describe the demand planning procedure.

• Explain how to align supply chain resources.

• Explain how technology can be used to align supply chain resources.

• Explain why synchronization of supply and demand is important.

• Describe strategic alliances and alignment.

• Explain why optimizing life cycle production with produce-to-demand is important.

• Explain how to deal with explosive growth in demand during the Introduction and Growth stages of the product life cycle.

Chapter Summary

This chapter explains the concepts and processes needed ...

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