Praise for Reinvent

Reinvent captures the critical contribution of attitude, behaviors, and culture to developing a compelling vision, comprehensive strategy and plan, and relentless implementation process. Thank you, Fred, for helping leaders become their best!”

—Alan Mulally, President and CEO, The Ford Motor Company

“Fred is one of the outstanding transformational leaders of all time in the pharmaceutical industry. He proved, several times, that against all odds, he had the formula for success and shareholders benefitted handsomely. Everyone loved being on his team. He encourages people to think outside their normal patterns and challenges them to achieve greatness. He congregates talented people around a well-thought-out business mission ...

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