RED THREAD2EVERYTHING OLD IS NEW
Let’s be honest: most “original” ideas aren’t completely original, appearing spontaneously as if by divine intervention—every innovation, product, or technology sits on the shoulders of what came before it. Einstein’s E = mc2 was based on research done by others: E for energy, m for mass, c for the speed of light—the breakthrough was discovering how to bring them together. In much the same way, past or existing assets can be redeployed or used in new ways to create extraordinary products. A secretary who really wanted to be an artist, Bette Nesmith Graham, put tempera water-based paint in a bottle and used a fine ...
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