Red-Hot Cold Call Selling: Prospecting Techniques That Pay Off

Commandment 1. Make an appointment with yourself for one hour each day to prospect.

Prospecting requires discipline. Prospecting can always be put off until a later day when the circumstances will be better. I can assure you that the time will never be exactly right to prospect. Make an appointment each day to prospect. Prospecting should be placed on the same priority level as a meeting with a client or potential client or a meeting with your boss. Write the appointment into your time management system and do it! Prospecting is so important to me that I even do it on my car phone. This is often the only time I have to myself during the day. Although some might consider this practice extravagant, if I make one additional appointment each month ...