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Record Label Marketing, 3rd Edition by Paul Allen, Tom Hutchison, Amy Macy, Clyde Philip Rolston

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Chapter 20Epilogue

The Music Industry of the Future

Figure 20.1

Figure 20.1

The only constant in the entertainment industry is change and much of that change comes from forces outside of the industry. The history of the recording industry is full of technological advances that improved the quality of recordings, made them more accessible to the masses and more convenient to use. The Internet is the first technology adopted by (forced upon) the music industry that has hurt rather than boosted sales. It didn’t have to be this way ...

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