Real Web Project Management: Case Studies and Best Practices from the Trenches

Communication: What It Isn't

Communication is not arriving at the office four hours late wearing only a raincoat, jumping on top of your desk, and loudly encouraging everyone to join you in a chorus of “I'm mad as hell, and I'm not going to take it anymore!” Effective communication does not need to be so demonstrative. Communication is a controlled activity. Losing your self-control in any business situation will serve only to undermine your credibility, not to mention scare people. Being in control of yourself also means you are in control of the message. Two things you want to avoid are not having a good understanding of your audience's knowledge level on the topic at hand and being rude. The first one takes a certain amount of prior understanding ...