About the authors
Karen Holtzblatt is the visionary behind InContext’s unique design approach to ddesign with user data.
Recognized as a leader in the design community, Karen has pioneered transformative ideas and design approaches throughout her career. At Digital Equipment Corporation Karen introduced Contextual Inquiry—the industry standard for gathering field data that enables understanding how technology impacts the way people work. Contextual inquiry and the Contextual Design processes based on it provide a revolutionary approach for designing entirely new products based on deep understanding of the context of use.
Karen co-founded InContext Enterprises in 1992, delivering customer-centered designs and coaching product teams in the Contextual ...
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