Chapter 19

Putting RAIN in Your Forecast

Rain! Whose soft architectural hands have power to cut stones, and chisel to shapes of grandeur the very mountains.

—Henry Ward Beecher

Thank you for taking the time and effort to read Rainmaking Conversations. It was a labor of love for us. We hope you found it as worthwhile to read as we found it enjoyable to write.

Now it is up to you.

You are the only person who can determine your success. Just as you need buyers to take ownership of their decisions and agendas, it is up to you to take ownership of your actions and do all you can to make all your sales conversations bear fruit.

No excuses.

Envisioning your own success is a great first step in a journey. We leave you with one last exercise to get you off and running. Before we do, we’d like to remind you to visit www.rainsalestraining.com/booktools where you can download additional content and tools, and log in to your free RAIN Selling online learning lessons that accompany this book.

Now, time to visualize your own New Reality.

Imagine it’s three years from today. You are reading the Wall Street Journal. On the front page is a rags-to-riches article . . . about you! This glowing article shares how you transcended where you were, fulfilled your potential, and became the rainmaker you knew you could be.

What does it say? How did you do it? What were the defining moments? How does it feel? Those in the business world who haven’t made it yet want to know.

As you write your story, keep ...

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