Key Ideas

  • Grounded theory methods consist of strategies that shape data collection and analysis for the purpose of constructing theories of the studied phenomenon.
  • These strategies are flexible guidelines that researchers can use to fit their research objectives and specific topic.
  • Grounded theory methods are particularly helpful for studying individual, social, and organizational processes as well as research participants' actions and meanings.
  • Grounded theory research is an iterative process in which data collection and analysis occur simultaneously, with each informing the other.
  • The approach taken here emphasizes constructivist grounded theory, a contemporary version of Glaser and Strauss's original statement (1967), which views both data ...

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