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Chapter 4: Eight Guiding Principles

Prototyping isn’t as hard as you think. In fact, it’s pretty easy. Anyone can prototype. Just like anything else, the more you do it, the easier it gets. ^nBut here’s the catch—it’s just as easy to mess it up.

Most of the mistakes I’ve made, seen, or heard about didn’t happen from selecting the wrong tool or method. Instead, most of the mistakes came from the following situations:

  • Prototyping either too much or too little.
  • Prototyping the wrong thing.
  • Not setting expectations for what the prototype will be.

Effective prototyping is about finding balance and setting expectations. In this chapter, I’m going to reveal eight guiding principles I’ve developed for more effective prototyping. These principles ...

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