CHAPTER 3

Professional Associates

Congratulations, you have made it through the toughest part of understanding your business and making a P&L work for you. We will take a break from the arduous exercise of math and talk about choosing your professional partners.

I highly recommend that you utilize a CPA instead of a bookkeeper. You should look for a CPA who is handling other businesses such as yours. This will help you in several ways. For instance, he will not have to charge you to learn things about your business as he will already know them. Secondly, he can provide you with copies of the P&L that he has from his other businesses. I would expect him to erase the names of the companies and businesses as this would be confidential; however, ...

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