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Profit from the Core: A Return to Growth in Turbulent Times by James Allen, Chris Zook

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Desperately Seeking Growth

In a world of turbulent economies and scarce resources, are you wondering where your next wave of profitable growth will come from? Perhaps your industry is changing in a way that makes you wonder whether it might be time to redefine the business model that has been so productive for so many years. Or maybe your resources are spread too thin and you are fighting competitors on too many global fronts. Perhaps you suspect that your core business still has untapped profit growth potential, but you are not sure where it is.

If you can see your company in any of these situations, the findings of this book may surprise and interest you. The most important issue faced by all management teams is how to grow their companies ...

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