Acknowledgments

Our first debt of gratitude is to the clients of Bain & Company, who allow us to participate on a daily basis with them on the front lines of some of the most dynamic and challenging business battlegrounds. It is to these smart and hardworking executives, some in seemingly impossible jobs, that we dedicate this book.

We also thank our partners at Bain & Company. Although we did the writing of the book on our own time, the data, client contacts, anecdotes, and support infrastructure are all Bain. Our first version of this acknowledgment, which included the name of each person who contributed an anecdote, advice, or an idea, listed more than eighty individuals, so we abandoned the idea of the itemized list, opting instead for this ...

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