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Production for Print by Mark Gatter

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GCR in Action

A few years ago I was the production manager of a mediumsize print shop in the US. One of our clients regularly sent us very expensive high-quality color printing work—just the sort of thing that we normally loved to do. However, these jobs used to cause us a lot of problems, and for a long time we could not work out why.

The printers hated them. As soon as the jobs got onto the press, everything seemed to go wrong. The colors changed constantly, so the ink levels had to be continually adjusted to compensate. The result was a lot of manual quality control afterward in the bindery. We typically had to order more paper for these jobs so that we would have enough good copies to supply the quantity ordered. Also, given the additional ...

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