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Product Innovation through Knowledge Management and Social Media Strategies

Book Description

Companies competing on a global scale must endeavor to launch new initiatives, products, and services aimed to set them apart from their competitors. Integrating technology and knowledge management strategies into the product development process is one solution to remaining relevant in a highly competitive marketplace. Product Innovation through Knowledge Management and Social Media Strategies is an authoritative reference source for the latest scholarly research on the application of social networking platforms to enhance knowledge sharing and innovative practice within organizations. Highlighting pertinent theories and techniques for improving communication and ensuring successful product development, this book is ideally designed for corporate managers, organizational leaders, researchers, and professionals interested in the value of knowledge sharing and social media tools in modern organizations.

Table of Contents

  1. Cover
  2. Title Page
  3. Copyright Page
  4. Book Series
    1. Mission
    2. Coverage
  5. Testimonial
  6. Editorial Advisory Board
  7. List of Reviewers
  8. Foreword
  9. Preface
    1. ORGANIZATION OF THE BOOK
    2. REFERENCES
  10. Acknowledgment
  11. Section 1: Social Media Strategies and Knowledge Management
    1. Chapter 1: Best Practices in Social Media for Knowledge Management
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. FACILITATING
      5. CONCLUSION
      6. REFERENCES
    2. Chapter 2: Cultural Barriers to Organizational Social Media Adoption
      1. ABSTRACT
      2. 1. INTRODUCTION
      3. 2. FACTORS UNDERLYING THE CULTURAL BARRIERS
      4. 3. CONVERTING BARRIERS TO SOCIAL MEDIA OPPORTUNITIES
      5. 4. ORGANIZATIONAL USE OF SOCIAL MEDIA: IMPLICATIONS/RECOMMENDATIONS
      6. 5. FUTURE RESEARCH DIRECTION
      7. 6. CONCLUSION
      8. REFERENCES
    3. Chapter 3: Social Media as Elements of Shared Workspaces
      1. ABSTRACT
      2. INTRODUCTION
      3. THE RESEARCH PROJECT
      4. CONCLUSION
      5. REFERENCES
      6. ADDITIONAL READING
      7. KEY TERMS AND DEFINITIONS
    4. Chapter 4: Social Aspects of Reverse Logistics and Knowledge Management
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. BRIEF COMMENTS ABOUT THE GENERATION AND MANAGEMENT OF THE DYNAMIC KNOWLEDGE
      5. GENERATION AND MANAGEMENT KNOWLEDGE AND REVERSE LOGISTICS
      6. FUTURE RESEARCH DIRECTIONS
      7. CONCLUSION
      8. REFERENCES
      9. ADDITIONAL READING
      10. KEY TERMS AND DEFINITIONS
    5. Chapter 5: Graph Mining and Its Applications in Studying Community-Based Graph under the Preview of Social Network
      1. ABSTRACT
      2. INTRODUCTION
      3. DEFINITIONS AND NOTATIONS ON GRAPH THEORY
      4. ON BIG DATA
      5. ASPECTS OF GRAPH MINING
      6. ANALYSIS ON THE PROPOSED APPROACH
      7. GRAPH REPRESENTATION TECHNIQUES
      8. SEQUENTIAL REPRESENTATION
      9. APIORI AND NON-PRIORI BASED ALGORITHMS
      10. APRIORI-BASED APPROACH
      11. PATTERN GROWTH APPROACH
      12. AUTHORS PROPOSED APPROACH
      13. OUTPUT FOR THE EXAMPLE
      14. MERGING OF GRAPHS
      15. AUTHORS PROPOSED APPROACH
      16. EXAMPLE AND ANALYSIS FOR AUTHORS PROPOSED APPROACH
      17. CRITERIA FOR GROUPING
      18. NODES-CENTRIC COMMUNITY DETECTION
      19. GROUP-CENTRIC COMMUNITY DETECTION
      20. NETWORK-CENTRIC COMMUNITY DETECTION
      21. HIERARCHY-CENTRIC COMMUNITY DETECTION
      22. GROUP DETECTION
      23. TMODS EXTENSIONS TO STANDARD GRAPH MATCHING
      24. ALGORITHMS
      25. AUTHORS ANALYSIS AND WORK
      26. SOME ISSUES ON GRAPH ANALYTICS
      27. APPLICATION OF GRAPH ANALYTICS
      28. An Example on Use of Graph Analytics
      29. AUTHORS OBSERVATIONS AND PREDICTIONS
      30. CONCLUSION
      31. REFERENCES
  12. Section 2: Knowledge Management Approaches and Innovation Process
    1. Chapter 6: Implementing KM Lessons from the Frontline
      1. ABSTRACT
      2. 1. BACKGROUND
      3. 2. THE REALITY CHECK
      4. 3. THE CASE FOR KNOWLEDGE SHARING
      5. 4. FINDING THE BEST WAY TO ENHANCE COLLABORATION THROUGH KNOWLEDGE SHARING: AN INDONESIAN GOVERNMENT AGENCY CASE STUDY
      6. 5. CONCLUSION
      7. REFERENCES
    2. Chapter 7: How to Improve Knowledge Exchange by Using Internet Technologies
      1. ABSTRACT
      2. 1. INTRODUCTION
      3. 2. THEORETICAL BACKGROUND AND HYPOTHESES
      4. 3. RESEARCH METHODOLOGY
      5. 4. RESULTS
      6. 5. DISCUSSION
      7. 6. CONCLUSION, LIMITATIONS AND FUTURE RESEARCH
      8. ACKNOWLEDGMENT
      9. REFERENCES
      10. APPENDIX: MEASURES
    3. Chapter 8: Mapping the Enterprise Social Network (ESN) Spectrum in Knowledge Management and Product Innovations
      1. ABSTRACT
      2. INTRODUCTION
      3. IMPLICATIONS AND FUTURE RESEARCH
      4. CONCLUSION
      5. REFERENCES
    4. Chapter 9: Digital Technologies as Media to Transfer Knowledge in IT Firms
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. METHODS
      5. RESULTS
      6. DISCUSSION
      7. CONCLUSION AND FUTURE RESEARCH DIRECTIONS
      8. REFERENCES
    5. Chapter 10: Orientism Management (OM)
      1. ABSTRACT
      2. INTRODUCTION
      3. ORIENTISM MANAGEMENT
      4. FUTURE RESEARCH DIRECTIONS
      5. CONCLUSION
      6. ACKNOWLEDGMENT
      7. REFERENCES
      8. KEY TERMS AND DEFINITIONS
      9. APPENDIX: TABLES
    6. Chapter 11: Relationship between Knowledge Management and Academic Integrity in a Middle Eastern University
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. KM RELEVANCE IN LIBRARIES
      5. USE OF A KM APPROACH IN ENHANCING ACADEMIC INTEGRITY
      6. RELATIONSHIP OR LINKAGE BETWEEN ACADEMIC INTEGRITY AND THE KNOWLEDGE CONVERSION PROCESS
      7. IMPORTANCE OF CONTINUED ACADEMIC INTEGRITY DISCUSSIONS
      8. ACADEMIC DISHONESTY IN A GEOGRAPHIC AND/ OR LINGUISTIC CONTEXT
      9. PUBLISH OR PERISH APPROACH AND ACADEMIC INTEGRITY
      10. RECENT DEVELOPMENTS
      11. IMPLICATIONS FOR LIBRARIANS
      12. CONCLUSION
      13. REFERENCES
      14. KEY TERMS AND DEFINITIONS
  13. Section 3: New Product Development and Managing Innovation
    1. Chapter 12: Managing Innovation within Organizations
      1. ABSTRACT
      2. 1. INTRODUCTION
      3. 2. KEY ISSUES IN INNOVATION MANAGEMENT
      4. 3. ORGANIZATIONAL CHARACTERISTICS AND INNOVATION SUCCESS
      5. 4. INTRA-ORGANIZATIONAL PARAMETERS OF INNOVATION SUCCESS
      6. 5. THE ROLE OF KNOWLEDGE MANAGEMENT STRATEGIES
      7. 6. INTEGRATING CUSTOMER KNOWLEDGE TO INNOVATION PROJECTS
      8. 7. STRATEGIC ALLIANCES AND NETWORKS DURING INNOVATION
      9. 8. MEASURING INNOVATION PERFORMANCE
      10. 9. LIMITATIONS AND CHALLENGES
      11. REFERENCES
    2. Chapter 13: Start-Up
      1. ABSTRACT
      2. INTRODUCTION
      3. GO-TO-MARKET
      4. TIME OF INNOVATION PROCESS
      5. SOLUTIONS AND RECOMMENDATIONS
      6. FUTURE RESEARCH DIRECTIONS
      7. CONCLUSION
      8. REFERENCES
      9. KEY TERMS AND DEFINITIONS
    3. Chapter 14: Learning, Using, and Retaining Deep Domain Expertise
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. HOW EXPERTS THINK AND WORK
      5. SOLUTIONS AND RECOMMENDATIONS
      6. FUTURE RESEARCH DIRECTIONS
      7. CONCLUSION
      8. REFERENCES
      9. KEY TERMS AND DEFINITIONS
    4. Chapter 15: Creating Product Innovation Strategies through Knowledge Management in Global Business
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. CREATING PRODUCT INNOVATION STRATEGIES THROUGH KNOWLEDGE MANAGEMENT IN GLOBAL BUSINESS
      5. FUTURE RESEARCH DIRECTIONS
      6. CONCLUSION
      7. REFERENCES
      8. KEY TERMS AND DEFINITIONS
    5. Chapter 16: Innovation Landscape Idea to Product Development
      1. ABSTRACT
      2. INTRODUCTION:
      3. ABOUT THE ORGANIZATION
      4. THE INNOVATION JOURNEY
      5. THE CURRENT BODY OF KNOWLEDGE
      6. SUPPORT FROM GOVERNMENT POLICIES
      7. CONCLUSION
      8. NOTE
      9. ACKNOWLEDGEMENT
      10. REFERENCES
  14. Compilation of References
  15. About the Contributors