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Product Design by Paul Rodgers, Alex Milton

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Design rights

In a world where 10% of products in worldwide circulation are fakes, it is essential that designers can formally protect their intellectual property, and commercially exploit and capitalize their innovative ideas. This section outlines the issues surrounding intellectual property rights, copyright, and more general legislation involved in product design.

Intellectual property

Intellectual property is the area of the law that protects designers’ innovative work, enabling them to commercially exploit their work and stop other designers, companies, or individuals from misappropriating them. Designers, manufacturers, and companies are highly vulnerable to having all, or aspects of their ideas, work, or technology copied. This can result ...

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