O'Reilly logo

Product Design by Paul Rodgers, Alex Milton

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Concept generation methods

Methods are an integral element of the design process, enabling designers to structure the development process of a product. The most successful concept generation methods are deliberate thinking processes designed to help designers find the inspiration to build upon their research and produce new ideas and fresh insights. Below are some of the most successful techniques, which can help define concepts, aid communication across design teams, and share viewpoints with all the stakeholders. None of these methods is guaranteed to solve a problem, but they can assist designers in finding ideas without having to wait for an uncooperative muse.

Brainstorming

Brainstorming is a technique used by design teams to generate ideas ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required