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Producing Animation by Zahra Dowlatabadi, Catherine Winder

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9

Production

The Role of the Producer During the Production Phase

Production is the stage of the process in which the producer’s multi-tasking skills are truly tested. The producer is the glue that holds everything together and, as such, usually works a significant number of hours during the production stage in order to juggle his or her many responsibilities. On most projects, when production ramps up, portions of the show are still in preproduction. The producer needs to be on top of all steps from a budgetary, creative, and technical standpoint in addition to taking care of all of the project’s external needs such as marketing and consumer products. The following is the list of elements completed in pre-production that are integral to starting ...

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