Chapter 9. Case Studies
Throughout previous chapters of this book, we have discussed the appropriate steps to go through as you plan and execute your BI initiative, as well as the technologies available via the Microsoft platform. In this chapter, we will provide three examples of how the Microsoft BI platform has been leveraged within different organizations. The examples explore reporting in an online or a cloud environment; complex, multirole sales and marketing reporting; and detailed web analytics. Specifically, we will outline the challenges each organization was experiencing, the solution that was implemented, and the results that the clients achieved. These solutions were implemented by our consulting firm, Madrona Solutions Group, for ...
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