About the author

Edouard Gruwez, MSc, MBA was born in 1962. He was marketing and business development director for GM and Volvo before becoming managing director of Ogilvy Internal Communications in 2004. As a consultant, he works mainly on internal communications, transformation and employee engagement in large organisations.

In 2010 he started to develop a method to help managers design better presentations in less time, driven by his clients’ frustration with the quality of presentations. The method proved to be such a success, that he continued to develop it further and backed it up with solid scientific research.

With his company, To The Point At Work Ltd (www.tothepointatwork.com), he helps organisations to become much more efficient in ...

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