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Predictable Revenue: Turn Your Business Into a Sales Machine with the $100 Million Best Practices of Salesforce.com by Marylou Tyler, Aaron Ross

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1. Where the $100 Million Came From

I’d never done business-to-business sales in my life before I joined Salesforce.com, which actually helped me create the breakthroughs I did…

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I’m going to start by addressing head-on one of the biggest misconceptions in modern, effective sales: that adding salespeople is what grows revenue.

Do you want the peace of mind that comes with knowing your own sales organization will be a “Sales Machine,” cranking out predictable revenue, generating new leads on demand, and meeting your financial goals without your constant focus and attention?

I created a sales lead generation process and team at Salesforce.com that helped increase revenues by more than $100 million in the first few years. Partners and ...

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