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Practical Time Series Analysis by Dr. PKS Prakash, Dr. Avishek Pal

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Second order exponential smoothing

If first order exponential smoothing does not perform well, then there is a trend in the time series data. The trend is commonly observed in many domains such as when marketing campaigns are run by e-commerce companies, the sales rise or any good annual performance by a company will have a bullish effect on its stock prices. The linear trend can occur due to linear trend between time and response:

xt = constant + ωt + εt

Here, ω is the coefficient that leads to trend. The second order exponential smoothing helps capture the trend in time series data by including another term to the first order exponential smoothing as follows:

Here, Tt captures the trend component of the exponential smoothing and is represented ...

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