The size and reach of your events has a strong effect on player behavior. A 24-hour long individual tournament feels completely different from a month long faction undertaking. Let's look at a few examples and what they entail:
- Individual events: It's just me against the world! Special missions, individual tournaments, and leaderboards can be very appealing and encourage players to return and engage at set times and in set ways. Just make sure to protect weaker and less experienced players against the ultra-competitive elite.
- Group vs Group: Few things are as effective in building bonds between players as guild wars, alliance leaderboards, boss raids, and group tournaments. As always, stay vigilant and monitor the effect ...