About the Author

Ahmed Sherif has been working in the business intelligence field for over 10 years. He has both an engineering and a business background, which helped him in his first job as a data analyst. Understanding business needs and translating them into technical requirements became second nature. Ahmed started digging into the backend SQL of business intelligence tools such as SAP BusinessObjects, where he started to understand the underlying data model behind the business layout. He used these skills build dashboards and data visualization applications as a consultant for customers who were in need of something more than just spreadsheets.

As a business intelligence consultant, Ahmed has had the opportunity to work with customers from ...

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