Practical Business Intelligence

Summary

We have come to the conclusion of another chapter. We started with a simple MS SQL Server query and turned it into a fully functional dashboard. Our original query only had ten rows of data, but that turned out to be sufficient enough to tell a story about how the sales revenue was distributed amongst different marketing strategies. Tableau helped us isolate different visualizations separately and then combine them into a single dashboard where all three components interacted with each other. Finally, through the Tableau Public portal, we saw how easily we could publish our results and share them with the rest of the world. In the next chapter, we will continue with the desktop discovery genre and focus our attention to the tool that is ...