Acknowledgments

When writing a book about the transformation of an entire industry—one that is socially driven by so many incredible people who collectively work together to form one voice—the acknowledgments necessary to thank and credit everyone could be a book in itself. The creative, visionary, and brilliant minds, voices, and architects in journalism, marketing, PR, New Media, and online development have not only inspired us to write this book, but more importantly have stimulated the change necessary for the entire ecosystem for the creation, sharing, distribution, and learning of new information, thoughts, and ideas. These names include everyone we mentioned in our book as well as the scores of additional influencers who have worked ...

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