Chapter One. Step One: Define Your Purpose
“There will be six designated yawning breaks during my presentation. Please pace your boredom accordingly.”
“A speech without a specific purpose is like a journey without a destination.” | ||
| --RALPH C. SMEDLEY | ||
Before you deliver any presentation, you need to determine your primary purpose. Ask:
Is it to inform?
Is it to entertain?
Is it to persuade?
Your primary purpose should influence the tone, content and structure of your presentation.
Establishing Focus
Determine Your Purpose
Great speakers create focus by starting with a clear purpose. The ...
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