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Policies, Programs and People that Shape Innovation in Housing by Andrew R. Sanderford, Andrew P. McCoy

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CHAPTER 2

UNDERSTANDING INNOVATION AND THE CHALLENGES OF INNOVATION IN HOUSING

C. Theodore Koebel

2.1INNOVATION PARADOXES

Businesses, consumers, industry groups, and governments understand the importance of innovation for continued economic success and improvements in the quality of life. Innovation is the prominent theme found in articles and commentary in the popular press, research and scholarship, and government reports. In today’s economy and society, it seems everyone—whether country, business, or consumer—wants to be seen as an innovator or at least as being innovative. The very terms we use reflect the positive values associated with innovation (creative, contemporary, inventive, new, original, avant-garde), and the negative values associated ...

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